“Unsticking” a Network

By Steve Waddell — February 24, 2010

Networks often become “stuck” far short of their aspirations and potential. What processes can support a network itself to change, renew and revitalize?

The question is critical for networks that want to grow to their full potential.  The question was addressed last Wednesday in a webinar with The Access Initiative and last October in another webinar discussing the Global Knowledge Partnership.  And the question was the focus of a meeting that I led at Harvard Business School last February with a particular focus upon IUCN and the Forest Stewardship Council.

One useful framework to address this change challenge is “development stages”.  The diagram below describes the stages that my work suggests for global, multi-stakeholder networks…and is likely relevant to other network types as well.

(click on image to increase its size)

Stage 1. These networks typically begin as separate initiatives working on a similar problem.  They then decide to combine forces…often around a particular project, but sometimes to address the challenge in general.

Stage 2. As their collective activity grows, they create some common resources and establish a central coordinating function…often called a “Secretariat”.  With continued growth, some sub-parts of the network start to interact relatively independently to address particular issues;  often this takes the form of geographic sub-divisions or ones around a particular industry or specialized set of challenges.

Stage 3. As these sub-divisions become more numerous, dominant network interactions shift from the Secretariat, and the Secretariat itself becomes simply another node in the network with some particular functions such as interacting with global-level organizations and ensuring robust network communications platforms.

Stage 4. At a final stage, these multi-stakeholder networks themselves start to interact more often with other multi-stakeholder networks.

In the webinar, TAI’s Director Lalanath De Silva said TAI is really at Stage 2.5. It still possesses a founding Secretariat that he heads, but the network’s regional groupings are increasingly important.  TAI took a proactive approach to move into Stage 3.  However, this is a classic moment when many networks get “stuck” because people are “comfortable” with the status quo, and shifting to stage 3 involves to the Secretariat and Board “letting go” of their traditional control and the rest of the network “letting go” of traditional dependence upon the Secretariat.

To support TAI’s shift, Minu Hemmati and Bettye Pruitt of the Generative Change Community supported the Core Team in a strategic Re-envisioning process. Philip Thomas and I participated in the project team in an advisory role. The process included interviews and workshops with the Core Team (Board) and others in the network.

TAI’s change process has three Phases. The Re-envisioning was conceived as taking shape over three distinct Phases.  Phase 1 identified key issues through selected interviews and meetings with network partners, CT members and secretariat staff.   Phase 2 developed responses to the issues through interviews and meetings with a wider group of network partners, CT members and Secretariat staff.

The consultants used two “thinking tools” to support the CT in considering TAI’s strategy. One is a framework developed by Philip Thomas for the Generative Change Community.  This framework – Four Dimensions of Sustainable Change – helped structure conversations in the CT about the assumptions guiding TAI’s change strategy, the different kinds of impact TAI is seeking and seeing as the result of its work and the changes that might be necessary to make it more effective.

The other thinking tool was scenarios, described in last week’s blog.  Both tools were part of a report.  Phase 3 is in development.  It will transform the Phase 2 ideas into concrete proposals for network governance reforms while evaluating TAI’s impact.

The Global Knowledge Partnership change processes was very different and crisis-driven.  The GKP was founded in 1997 to promote the application of information and communication technologies in development (ICT4D).  The change process was stimulated by a shift in the priorities of funders who were also on the GKP Board.  They received an evaluation of the GKP in September 2008 that was very favorable, but at the same meeting announced that they were not going to be providing on-going support.

A Task Force of people with knowledge about the GKP and change expertise was established with leadership of Michael Roberts of Groupsia International.  I was engaged by the Task Force to produce a report and participate in meetings to provide knowledge about options based upon other networks’ development processes.  Mike Jensen was engaged to bring in knowledge about the trends in ICT4D and donors interests.

Over four months with GKP members there were interviews, a joint Board-Regional Coordinator-Consultants meeting, and a final Board-Consultants meeting.  Over the following month the Board announced that it would resign, two scenarios were presented for a virtual vote by members (both with a very reduced Secretariat), and new elections were held with robust participation.  The new Board held its own planning process, and although the vision remained unchanged there were significant mission changes.

One common theme through these change processes is to ensure structure reflects strategy.  A network’s successes and setbacks should produce evolving strategies that need incorporation into the structure.

Do these development stages reflect your experience? Have you transition stories?

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